Honda has revealed its latest electric vehicle prototypes, the “0 Saloon” and “0 SUV,” marking the introduction of the highly anticipated 0 Series, set to launch in 2026. These models are a significant step forward in Honda’s journey toward electrification and showcase the brand’s commitment to sustainable mobility.
Honda has been making significant strides in advancing a wide range of electric vehicle (EV) technologies, demonstrating its commitment to achieving carbon neutrality.
Alongside developing motors, control systems, and batteries optimized for EVs, Honda is consistently pursuing innovative concepts for future EVs. These efforts aim to deliver a unique mobility experience to customers while adhering to its enduring “human-centric” philosophy, embodied in the M/M (Man Maximum, Machine Minimum) concept and the pursuit of the “joy of driving.”
This narrative highlights Honda’s EV initiatives, including the history of its EV development journey.
Alongside these prototypes, Honda has introduced a bold redesign of its iconic logo—the first update since 1981. The revamped emblem features a wider, more streamlined “H” design, evoking a sense of modernity while paying homage to the original logo from 1961.
This fresh take on the classic emblem symbolizes Honda’s evolving identity as it embraces a future centered on innovation and environmental responsibility. The redesigned logo will serve as a key visual element for the 0 Series and beyond, signaling a new era for Honda’s electric vehicle lineup.
With these updates, Honda not only highlights its dedication to cutting-edge design but also solidifies its position as a leader in the transition to electric mobility. The 0 Series and the updated branding underscore the company’s forward-thinking approach and its ambition to redefine the automotive industry for a more sustainable future.
