Google Play update improves widget app discovery.

Google Play update improves widget app discovery.

Google has announced a series of updates to its widget system on Android, aiming to help app developers better reach their users. Widgets, which provide quick access to key app information like weather updates, calendar events, and reminders, are an essential part of Android home screen customization. However, Google acknowledges that discoverability has been a challenge, making it difficult for users to find apps with useful widgets. To address this issue, Google is rolling out new features across Android phones, tablets, foldables, and Google Play to improve widget visibility and adoption.

One of the key updates is the introduction of a visual badge on app detail pages in the Google Play Store, indicating whether an app includes a widget. This will help users easily identify apps that offer at-a-glance functionality, making them more likely to download an app with a widget over one without. Additionally, Google Play Search now includes a dedicated filter that allows users to search specifically for apps that offer widgets. This feature will drive more targeted downloads and help developers gain visibility among users actively looking for widget-supported apps.

To further promote widgets, Google is launching a curated Editorial Page dedicated to highlighting well-designed widgets. This page will educate users on the value of widgets, showcase apps with high-quality widget integrations, and provide developers with greater exposure, potentially increasing app installs. By improving widget discovery and accessibility, Google aims to boost user engagement, encourage more developers to build widgets, and enhance Android home screen customization. These updates will make it easier for users to find and use widgets while giving developers better opportunities to showcase their apps and increase adoption.

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