OpenAI plans to integrate Sora, its AI video generation tool, into ChatGPT, according to company leaders during a Discord office hours session. Currently, Sora is only accessible through a dedicated web app launched in December, allowing users to create up to 20-second cinematic videos. However, Rohan Sahai, OpenAI’s product lead for Sora, revealed plans to expand both Sora’s reach and its capabilities.
Initially marketed to creatives and video production studios, OpenAI is now shifting its focus to a broader audience. The company is actively working on integrating Sora into ChatGPT, though Sahai did not specify a timeline. He hinted that Sora’s ChatGPT version might offer fewer editing tools than the standalone web app, which allows users to edit and stitch footage together.
Bringing Sora to ChatGPT could encourage more users to upgrade to premium subscription tiers, which might include higher video generation limits. OpenAI previously launched Sora separately to maintain ChatGPT’s simplicity, but the company now sees an opportunity to merge the two.
Beyond video, OpenAI is also developing a Sora-powered AI image generator. While ChatGPT already supports image creation using DALL·E 3, this new tool could produce more photorealistic images.
Additionally, OpenAI is enhancing Sora’s web experience, enabling users to explore more community-generated videos. The company is also considering launching a standalone mobile app and is actively hiring mobile engineers.
Finally, Sahai confirmed that OpenAI is working on a new version of Sora Turbo, the model powering Sora’s web app, further improving AI-generated video quality and performance.
Additionally, OpenAI is working on a new version of Sora Turbo, the model behind Sora’s web app, to improve AI-generated video quality and efficiency.
With these developments, OpenAI aims to revolutionize AI-driven video and image creation, making its tools more powerful and accessible to a wider audience.
